Posts tagged with: customer

The Art of Social Media - The People Principle - Trust

Posted by Lee Down on 2010-01-22       

Tags: brand , broadcast-channel , coaching , customer , education , how-to , loyalty , marketing , relationship , relationships , social-media-marketing , success , trust , web-marketing

Many people are looking at how to leverage social media to generate business. To jump into social media with the sole focus upon 'sell, sell, sell' is bound to result in huge results. However, the larger percentage of results will be broken trust-relationships.

Many of the social media platforms are clamping down more and more on the way marketers engage people on their social media sites. They are looking out for their user base. Just as you would protect your own client list, they're protecting their client list and best interests. So what do you do? ( Read More ... )

Your Site as a Broadcast Channel

Posted by Lee Down on 2010-01-08       

Tags: blogging , broadcast-channel , build-a-website , build-your-website , content-management , customer , education , how-to , loyalty , marketing , media , online-store , planning , sales , social-media-marketing , video-marketing , web-marketing , web-sponsorship , website

Many conversations these days pertain to what the website is for, where the web is going, whether the same strategies from five years ago hold true today. Before the buzzword social media and web 2.0, everyone knew the importance of a list and having regular email communication to their clients and audience. In larger organizations, the web and email may have had much less prominence, as they opted for the traditional print media channels for the client / audience communication.

Today, so much more is possible directly online.

Any business can start small and scale up to meet the needs of a growing business. First and foremost, this must be ( Read More ... )

Companies Benefit through Sponsorship and Partnering with Online Community Websites

Posted by Lee Down on 2009-12-14       

Tags: artists-website , brand , customer , loyalty , recognition , sales , social-media-marketing , traffic , web-marketing , web-sponsorship

Leveraging the Internet has become a major source of new business offering:

  • increased customer awareness
  • improved client relationships.
  • brand recognition
  • increase website traffic
  • leading to an increase of online transactions

With the increase of website communities, technology advances dramatically enable and empower individuals with natural interests and passions, relationships and communities, that generate a great deal of traffic, interest, and interaction.

Any company looking for new ways to leverage the web in innovative ways, the options are ( Read More ... )